Over 20 years of operating their own comfort footwear stores, Paul Carroll and his son John realised that sourcing footwear which was stylish as well as comfortable was becoming increasingly difficult.

For too long customers would have to choose between comfort and style. In that moment they decided they were going to be the ones to provide the modern woman with both.

Klouds sought to revolutionise comfort footwear, crafting beautiful women’s shoes that could accommodate common foot concerns such as plantar fasciitis, bunions and the need for orthotics.

Paul and John undertook extensive consultations with podiatrists, physiotherapists and surgical bootmakers, always keeping the focus on creating footwear that addresses common concerns of their customers.

In 2001 the first Klouds footwear was produced and by 2002 Klouds went national becoming a brand synonymous with comfort footwear retailers across Australia.